Social Media Content Development
Co-founder, Chief Creative Officer
Part of my job at Blume Honey Water was to set the tone for the imagery and messaging across social media. The beverage was all natural, great tasting and idyllic in its endeavors to bring awareness about honey benefits, bees, with a fun and playful mood. The use of animation, light-filled nature shots, catching female millennials exercising, looking insta stylish and having fun with the beverage captured the essence of the brand.
EXPERTISE
Brand Architecture and positioning
Brand Look+Feel
Marketing, POS
Content Strategy
Flavor development and naming
Formulation
Manufacturing
Board Management